Even if delayed by a year, the Universal Exposition in Arab land will give a boost to Italian innovation, earning for Made in Italy about 150 million euros a year for at least five years-period. This is what was reported by the School of Management of the Politecnico di Milano in a research on the potential economic impacts of Italy’s participation in the Expo Dubai 2020 Universal Exposition.

Universal Exposition
Italian Pavilion at Expo Dubai 2020

When the Commissioner asked Lucia Tajoli, Professor of International Economics at the School of Management of the Politecnico di Milano, and Professor Lucio Lamberti, associate of Marketing at the School of Management of the Politecnico di Milano, to start the research, the pandemic still seemed far away. At the time, at the Politecnico they had calculated the repercussions for the Italian economy from participation in the Universal Exposition, estimating them at around 2 billion, by virtue of the strengthening of exports in the Middle East, North Africa and South Asia, the increase in activity relating to infrastructure projects or the attraction of capital to our small-medium enterprises by investors from that area of the world and also thanks to the tourism industry.

Lucio Lamberti
Professor Lucio Lamberti, associate of Marketing at the School of Management of the Politecnico di Milano

To date, the scenario is completely different: the international economy is severely weakened and some countries, such as China, have lost their position on the market. “Here, then, is that Dubai will become an almost unique opportunity to try to recover the positions lost due to the turbulence caused by the epidemic. The Italian system must try to enhance, with an even stronger intervention, the positive economic impacts and repercussions of this event for our country” explained Professor Lamberti.

According to the General Commissioner for Italy at the Universal Exposition, Paolo Glisenti, although the figure estimated by the Polytechnic is lower than other countries, such as France and Germany, it would still be a great return in a fairly complex scenario: according to a recent survey by EY Barometer, the overall raising of capital by Italian “startups” and “scaleups” was 569 million euros in 2020, with Lombardy in the lead.

Among the key sectors at the center of the “Expo Dubai 2020” Universal Exposition, there are companies that aim to enter the space sector, those that aim at the ecological transition, some that gravitate towards transport and mobility and others that represent an innovation in the field of agriculture and medicine.

As Glisenti reminded us, therefore, “the Dubai Expo will be able to give a strong push towards the Italian innovation chains“.