E4Impact, a foundation of the Catholic University of Milan, and El Sewedy Education Foundation, linked to the Egyptian energy multinational known for its investment in education, have launched together a project designed entirely for the Egyptian business context: a mini-MBA in Impact Entrepreneurship.

The signing of the agreement between E4Impact and El Sewedy
The signing of the agreement between E4Impact and El Sewedy

Thanks to the work carried out by the Italian Embassy, ​​on 8 March 2020, the two organizations signed a cooperation agreement. The event was attended by the president and CEO of El Sewedy Electric, Ahmed El Sewedy, together with Ihab Salama, CEO of El Sewedy Education, Professor Mario Molteni, CEO of the E4Impact Foundation, Dante Campioni, CEO of AlexBank and the Ambassador of Italy to Egypt Gianpaolo Cantini. Ambassador Cantini stressed that “in a country with a high demographic potential like Egypt, economic growth will ultimately depend on the investment that will be made in young Egyptians and in human capital, the true potential of this country“.

In just 16 weeks, the online MBA, in addition to giving young entrepreneurs the tools they need to reach out to new investors and suppliers in Egypt, Africa and Italy, aims to create an entrepreneurship center to which startups can look for services such as training, incubation or general development skills. Beyond economic profit, the social impact and the effects on entrepreneurial projects on the environment will also be an integral part of the project. At the end of the lessons, participants will receive a certificate, issued by the Catholic University, with international validity.

The Ambassador of Italy to Egypt Giampaolo Cantini
The Ambassador of Italy to Egypt Giampaolo Cantini

As Dr. Salama said, the partnership will help improving bilateral relations between Italy and Egypt, especially with regard to startup communities, which are fundamental for both economies.

E4Impact is present in Africa with various entrepreneurship training projects often developed in collaboration with Italian institutions. An example is the MBA in Global Entrepreneurship managed together with the University for Medical and Technological Sciences – USMT of Khartoum, Sudan, and sponsored by the Italian Agency for Cooperation and Development (AICS), the Italian Embassy in Khartoum and companies such as VueTel and CTC Group.