China is preparing to mark the definitive conlusion of the period of crisis caused by the pandemic. The occasion to send the world a strong message of economic recovery will be offered by the China International Import Expo (CIIE), that will take place at the National Convention and Exhibition Center, in Shanghai, on November 5-10, 2021.

china international import expo

After all, now that the pandemic seems to be coming to an end, at least in some parts of the world, expectations for a revival of international trade are growing. An example of this is given by Expo 2020 Dubai. As we often write on INDiplomacy, many italian companies are looking with increasing interest to the Universal Exhibition organized by the United Arab Emirates. From October 2021 to April 2022 Dubai will be the place to be for those who are interested in joining the international market or want to get to know a country that offers many opportunities.

The China International Import Expo, organized by the Ministry of Commerce of the People’s Republic of China in cooperation with the City of Shanghai, is the first products and services import exhibition open to foreign companies. The exhibition, promoted by the Chinese government precisely with the aim of boosting internal consumption and the import of high-quality products, was the object of a webinar recently organized by the Italian National Confederation of Craft Trade (CNA) in cooperation with CIIE.

exhibition center shanghai china
The National Convention & Exhibition Center in Shanghai

The meeting was opened by Roberta Datteri, vice-president of CNA in charge of internationalization. Datteri said that CNA, thanks to a partnership with InsiderCHINA. will provide all the support necessary for the participation to CIIE 2021, especially to companies that enter the Chinese market for the first time. Antonio Franceschini, Head of the Promotion Office at CNA, said that CNA will coordinate with companies and businesses in order to make the most of the opportunities offered by the Italian Country System.

Alessandra Palumbo, Head of the Economic Bureau of the Italian Consulate in Shanghai, stressedthe importance of careful preparation when entering a”difficult” market such as the Chinese one, but also underlined the positive italian presence during the past CIIE editions, up to more than 150 companies in 2019.

roberta datteri vicepresident cna
Roberta Datteri, vice-president of CNA

The Second Secretary of the Chinese Embassy in Rome, Li Dongchao, welcomed the collaboration between CIIE and CNA, given the important role played by CNA in representing the interests of Italian SMEs and craft businesses. The CFO of CIIE, Ma Fengming, presented the exhibition, stressing its importance as a symbol of China’s openness to international trade. Finally, manager He Yulin illustrated the srtucture of the fair, focusing in particular on the pavillon dedicated to consumer goods.

Matteo Masini, member of the Office for the Promotion of Made in Italy of the Italian Trade Agency, presented the services the Agency offers to italian companies that want to participate to international exhibitions such as CIIE and to enter the Chinese market. As a conclusion, Angelo Morano, partner of InsiderCHINA, presented ChinaDots, a recently launched website that provides complete information to companies interested in joining the Chinese maket.